SAN DIEGO – San Diego Loyal SC unveiled its inaugural home, away and goalkeeper uniforms on Thursday night at Stone Brewing World Bistro & Gardens – Liberty Station. The white and orange adidas kits revealed the logo of Southern California’s largest independent craft brewery, Stone Brewing.
SD Loyal owners Andrew Vassiliadis, Warren Smith and the club’s EVP of Soccer Operations and Head Coach Landon Donovan took to the stage to introduce the roster of players joining the club for its inaugural USL Championship season. The players showed off the official kit, which showcases the club’s unique crest featuring its signature Torrey Green color.
Logos of adidas, Stone Brewing, and Rady Children’s announced the kit partner organizations. The team’s goalkeepers modeled the powerful “Guardian Kit,” which prominently features Stone’s iconic gargoyle. For Stone, the Gargoyle wards off modern-day evil spirits of beer like cheap ingredients and chemical additives, and it now will serve as the guardian of the goal for San Diego’s new pro soccer team.
“We are thrilled to partner with one of San Diego and the nation’s most iconic craft beer brands,” said Smith. “Just as Stone was built one beer at a time here in San Diego, we’re building this club one fan at a time. In soccer, we wear our crests on our hearts, and we are proud to wear Stone Brewing across our chests.”
As SD Loyal’s first official jersey sponsor, Stone Brewing will be intrinsic to the culture of the club and its fans. Both organizations share a passion for bettering the local community and a belief that soccer – like beer – can bring San Diegans together in new and exciting ways. Fans can expect to find Stone's year-round and special release beers at all SD Loyal games, alongside a selection of other carefully curated craft-only offerings. The 2020 season will serve as the first of the three-year partnership.
“This is really something special and out of the ordinary for Stone Brewing,” said Co-Founder of Stone Brewing, Steve Wagner. “SD Loyal has proven to us that they’re committed to embracing San Diego’s values as their own, and that includes a commitment to local craft beer. We’re putting our name on the chest of this team because we believe in their potential to positively impact the culture of our city, something craft brewers have been doing for the past 30 years. And the Stone Gargoyle, the ever-vigilant guardian of our beers, gets to protect the goal of the SD Loyal – that’s really exciting!”
I can’t even put into words how grateful I am right now. By far one of the coolest experiences I've had in my career. Unbelievable thinking I was just introduced in front of friends and family in my hometown! @sandiegoloyal and @stonebrewing crushed these inaugural kits! #Team1 pic.twitter.com/6H0Rw2CdqR— Jake Fenlason (@Jakefenlason) February 14, 2020